About Her

Creativity for your brand 

Allison Jean

Visual Storyteller & Social Media Strategist | Branding | Artist | Michigander | Dog Mom | Black Coffee ☕️

Detroit Metropolitan Area

I have worked for amazing companies in publishing and real estate and learned from the very best what goes into creating + launching a marketing and sales initiative that powerfully vibrates throughout the world in every media corner and on every social media channel. I also know not every business desires to work with a large advertising company to fulfill their brand’s vision.  Red Unicorn Media is a global remote support hub that fills the gap with all of your creative brand, website, and social media identity needs. The work created here is passion-filled and will help your brand to stand apart from the pack without having to dish out 20k every time you have a new project to bring to life. It’s my mission is to support businesses that want the freedom to create more growth and visual impact in the digital realm in the most creative and courageous ways! We are not here to follow the status quo because you and I both know that doesn’t work anymore.

 

The Brand

Identity Process

A creative 6 step process that brings your brand the recognition and communication it needs.

 

The Beginning

It all begins with an idea and a couple strategy meetings that include business and brand coaching.

Brainstorming

I think and research, ponder, sketch, then, research some more!

Visual Storytelling

We begin to formulate a visual brand story from our vision.

Ideas & Visualization

I curate visuals that form the visual expression of the idea!

Creation Mode

The vision is brought to life, refined, and approved.

Launch Brand

Your brand is launched globally.

Think Differently and they will come…

I work hard to recognize and remedy the stale corporate approach to social media messaging and brand storytelling with scroll-stopping visuals and curated “on-brand” graphic design to set business identities apart from the rest of the world. Being courageous to do and think differently than the rest is not easy but will produce the best results you have ever seen! 

 

Color Psychology

For Business

Color influence action within your audience members brain! The colors you use in your social media graphic shares, on your website, in your logo, and throughout all your advertising and marketing should match your goals and make sense for you and your customer. 

 

Humanize your brand

Humanizing the digital space through outside-of-the-box brand identity design experiences and visually expressive messaging strategies is my soul’s passion! Every remote, digital area of the web can be a place where your customer gets to know your brand and your business culture better. It creates trust and intrigue that will turn into converted sales that solve problems for your customers.

Art

While not every brand needs an artistic look & feel, I will always lay down pen to paper and start in an “old-school” way with all my projects. sketching and storyboarding with extensive creative research that has been developed over the past 18 years is my creative process.

This is because I find when I take the time to research, sketch, color, paint, and, create before heading straight into the computer programs, I experience more success and a deeper knowledge of the brand I am working with. 

“Curiouser and curiouser!”

~ Alice